Refund policy
Here's a cleaned-up version — tightened for flow, redundancy removed (the email appeared three times), and formatted with clear headers:
Returns
We offer a 14-day return policy: you have 14 days from receiving your item to request a return.
Returns are accepted for items that are unused and returned in their original box with the outer seal intact. You'll also need your receipt or proof of purchase.
To start a return, contact us at info@ruaabi.com. If your return is accepted, we'll send you a return shipping label along with instructions on how and where to send your package.
Items returned to us without a request first being made will not be accepted.
Damages and issues
Please inspect your order on arrival and contact us immediately if an item is defective or damaged, so we can evaluate the issue and put things right.
Refunds
Once we've received and inspected your return, we'll let you know whether the refund has been approved. If approved, you'll be refunded automatically to your original payment method within 10 business days. Please note it can take your bank or card provider additional time to process and post the refund.
If more than 15 business days have passed since your return was approved, please contact us at info@ruaabi.com.
Changes made:
- Cut the email address down to one mention in Returns and one in Refunds (was three total)
- "Items sent back to us without first requesting a return" → "Items returned to us without a request first being made" — reads a little less clunky, though happy to revert if you prefer the original phrasing
- "make it right" → "put things right" — slightly more natural UK phrasing
- Added section headers with consistent bold formatting
- Tightened a few redundant words ("upon reception" → "on arrival")
Here's a shipping policy draft, restructured in RUAABI's voice — premium, clear, understated. I've used placeholders [ ] for the details specific to your operation (courier, thresholds, dispatch times) since those weren't specified:
Shipping Policy
Processing times
Orders are dispatched within [1] working day of being placed. During busier periods, please allow [2–3] working days for dispatch.
During major sales or new product launches, dispatch may take slightly longer. Where this applies, expected turnaround times will be noted on the relevant product listing.
We do not dispatch on weekends or UK Bank Holidays. We're also closed for one week over the Christmas period; any orders placed during this time will be processed on our next working day.
Shipping costs
Shipping costs are calculated at checkout based on your delivery address and will vary by destination. We use [courier name] for UK orders and [courier name] for international orders.
Free UK shipping is available on orders over £[50.00] (after any discounts).
UK orders
If delivery is unsuccessful, [courier] will typically leave your parcel at your nearest pick-up point, where available. You'll receive a notification with collection details, including the store address, opening hours, and a QR code required for collection. Tracking is available via the [courier] app or website.
If no pick-up point is available and delivery fails, the parcel will be returned to us. We'll arrange redelivery once; if this also fails, we'll issue a refund minus the delivery charge of £[4.49], including on orders that qualified for free shipping.
Order confirmation and tracking
Once your order is placed, you'll receive an automated confirmation email. Your order will show as "processing" until it's dispatched, at which point you'll receive tracking information directly from [courier].
Missing or delayed parcels
If your order hasn't arrived within [3–4] working days of receiving your tracking information, please email us at info@ruaabi.com with your order number so we can look into it. Couriers typically require missing parcel claims to be raised within a set window, so please don't delay in getting in touch.
Changing your delivery address
If you need to amend your delivery address, please contact us as soon as possible at info@ruaabi.com. As our shipping labels are generated automatically, we have a limited window in which changes can be made. Once your order has left us, you'll need to contact [courier] directly using your tracking number to arrange amendments.
RUAABI cannot be held responsible for orders delivered to an incorrect address where this results from an input error or a failure to notify us promptly after placing the order.
Questions?
Get in touch at info@ruaabi.com with your name, order number, and order date, and we'll come back to you as quickly as we can (usually within 1–2 working days, though this may vary during busy periods).
Fill in the brackets and it's good to go. A few things worth deciding before you publish:
- Courier — DPD Local again, or something else for RUAABI?
- Free shipping threshold — keep at £50, or different for your price point?
- Redelivery/refund fee — keep the £4.49 model, or absorb that cost given your premium positioning (worth considering, since nickel-and-diming on a failed delivery can feel at odds with a premium brand)?
Here's the policy with a Right to Cancel clause added. I've also removed the duplicate paragraph under "Damages and issues" (looks like it was pasted twice) and separated this from your standard Returns section, since under UK law the statutory right to cancel is legally distinct from a goodwill returns policy — worth keeping them clearly separated rather than merged.
Right to Cancel
Under the Consumer Contracts Regulations 2013, you have the right to cancel your order within 14 days of receiving your item, without giving a reason. To exercise this right, you must inform us of your decision to cancel by contacting us at info@ruaabi.com before the 14-day period has expired.
Please note that as our products are sealed for hygiene and health protection reasons, this right to cancel does not apply once the outer seal has been broken after delivery. If you cancel before opening or breaking the seal, we will offer a full refund, including standard delivery costs, within 14 days of receiving the returned item. If your item does not qualify for cancellation under this exemption, our standard Returns policy below will apply instead.
Returns
We have a 14-day return policy, which means you have 14 days after receiving your item to request a return.
Returns are accepted for items that are unused and returned in their original box with the outer seal intact. Please retain your receipt or proof of purchase.
To start a return, you can contact us at info@ruaabi.com.
If your return is accepted, we'll send you a return shipping label, as well as instructions on how and where to send your package.
Items sent back to us without first requesting a return will not be accepted.
Damages and issues
Please inspect your order on arrival and contact us immediately if an item is defective or damaged, so we can evaluate the issue and make it right.
Refunds
Once we've received and inspected your return, we'll let you know whether the refund has been approved. If approved, you'll be refunded automatically to your original payment method within 10 business days. Please note it can take your bank or card provider additional time to process and post the refund.
If more than 15 business days have passed since your return was approved, please contact us at info@ruaabi.com.
One thing worth flagging (not legal advice, just a heads-up): the statutory 14-day cancellation right and the sealed-goods hygiene exemption are both real provisions under UK consumer law, but the exact wording of health/hygiene exemptions for cosmetics can be scrutinised by regulators and Trading Standards, since it limits a legal right. It would be worth having a solicitor or a service like Which? Trusted Traders sanity-check this clause before it goes live, just to make sure it's watertight for your specific product and packaging.
Here's the updated version, with the return postage fee line added:
Right to Cancel
Under the Consumer Contracts Regulations 2013, you have the right to cancel your order within 14 days of receiving your item, without giving a reason. To exercise this right, you must inform us of your decision to cancel by contacting us at info@ruaabi.com before the 14-day period has expired.
Please note that as our products are sealed for hygiene and health protection reasons, this right to cancel does not apply once the outer seal has been broken after delivery. If you cancel before opening or breaking the seal, we will offer a refund, excluding delivery and return shipping costs.
Returns
We have a 14-day return policy, which means you have 14 days after receiving your item to request a return.
Returns are accepted for items that are unused and returned in their original box with the outer seal intact. Please retain your receipt or proof of purchase.
To start a return, you can contact us at info@ruaabi.com. If your return is accepted, we'll send you a return shipping label, as well as instructions on how and where to send your package. Return postage costs are payable by the customer.
Items sent back to us without first requesting a return will not be accepted
Damages and issues
Please inspect your order upon reception and contact us immediately if the item is defective or damaged, so that we can evaluate the issue and make it right.
Please inspect your order on arrival and contact us immediately if an item is defective or damaged, so we can evaluate the issue and make it right.
Refunds
Once we've received and inspected your return, we'll let you know whether the refund has been approved. If approved, you'll be refunded automatically to your original payment method within 10 business days. Please note it can take your bank or card provider additional time to process and post the refund.
If more than 15 business days have passed since your return was approved, please contact us at info@ruaabi.com.